Monday, February 14, 2011

Wisdom Teeth And Sign Of Aging



took place last week in Madrid organized by the European Professional Women's Network. There was discussion about how women set new trends in business management, how to maximize their potential to lead, how they fit the system of rewards and how to design the empowerment . That is, the woman brings a new corporate culture, marked by the feminine idiosyncrasy of responsibility and efficiency.

Europe and the EU institutions design and contribute in a constructive manner, through actions soft to rectify the absence, unjustified and chronic, of women leading large corporations and institutions. According to a survey by Russell Reynolds and EPWN between major European companies, the presence of women on the boards is at 12% in 2010, marking an increase in parity from 21% two-year (bearing in mind that in 2004 this percentage was 8%). This pattern marks 2016 as the date for achieving parity. Although only one adapted to the current regulation can ensure that goal.

Is Europe as an ally of women's interests? Not exactly. Everyone has an idea of \u200b\u200bwhat it expects from Europe. In recent times, people experience feelings, somewhere between desperation to improve their personal situation and hope that the structural crisis will happen to a better life, whether or not the hand of the institutions of Europe. Most lack the elements to assess the European dimension of the facts, "beyond the rather brief and not very contextualized-news about the decisions of the Councils sporadic. Even said "Speech State of the Union" address by Barroso, went on tiptoe among some national headlines.

seems clear that this absence and its continuity in time, will eventually reveal that the EU is unable to define a road map or a destination to which you walk. The key issues do not appear or become visible. No relevance is given such a profound connection between national policy and European politics. That there is still no link to the public. There is the key: the link information.

In Italy, this past Sunday, thousands of people demonstrating against the apparent sexism of the leader Italian. Hardly anyone doubts that Berlusconi is a disgrace and an insult to European values. Unworthy to be part of the majority party in the Parliament, the European People's Party (indeed, unable to deliver a kick, even to support in 2010 a media law clearly dyes Italian monopoly, which undermined the plurality of information in Italy). The retention of Berlusconi in power insults, in my of view, the dignity of women. I must say, however, that one of the best battles fought by the European Union's gender policy.

Beyond personal behavior objectionable, we evaluate the impact of legislation on increasing the female presence in managerial areas. The study draws on Norwegian legislation (although not an EU Member State) to be the most demanding quotas, which has resulted in the presence of 37.9% of women on boards of directors this past 2010, predicted line up. In fact, the severity of the law in Norway (which introduced a quota of 40% in 2008) results in the dissolution of companies not complying with the quota. The legislation affects, of course.

However, it is legitimate to ask whether the legislation is the ideal way to increase female presence in leadership positions. Just last week, Angela Merkel called on German businesses to be creative in this field to avoid an "imposition" government of this "creativity." Justice Commissioner, Viviane Reding, is in favor of quotas, an issue which was also openly raised in the Davos forum. Reding said that quotas might be needed if the companies do not include women on a voluntary basis. Therefore, the month of March, there will be a meeting between the commissioner and some European business leaders to try to reach a concrete agreement that self-regulatory measures.

words, the Commission, for one, is far from imposing quotas and chooses to bring equality in the field of general policy objectives, with the ambition but not impose. Along the lines discussed in the survey cited above, Reding estimated that by 2015 should increase by 30% the presence of women in governing bodies, simply by corporate self-regulation. Only if these objectives are breached, would begin to consider the legal imposition of quotas held on possible sanctions. I invite

thorough discussions to assess what is substantive reasons for imposing a greater presence of women in the fields of power. Determine whether the justification is economic, political or moral. In the field of statistical studies are for everyone. As usual, there is always some bias in terms of which agency commissioned the study. Of the many that there is often quoted that of McKinsey ( Women Matter ), the last of October 2010, which states that companies with more women economic returns are 56% higher businesses that predominantly male.

As I said, Statistical studies of dye must be quarantined, but a similar report by Goldman Sachs already pointed to the reduction of gender jump in the eurozone could increase GDP growth by up to 13%. To the extent that the firm suggests that multinational enterprises invest in countries where the gender break is less and where the presence of women in economic life is higher. There is no impact on topics concerning the alleged risk aversion of women, the working speed or degree of responsibility, because we enter into the realm of subjective assessments, and run the risk of trivializing The debate, though Reding does not mince words when it says that "The financial crisis May Have Turned Out Differently If There Had Been more Lehman brothers sisters INSTEAD OF".

Chanzas aside, when one of the problems is the aging of the population does not seem reasonable to exclude 50% of human capital in the productive economy. In this sense, the integration of women itself has a cohesive effect, as well as providing a significant competitive potential, regardless of gender-based assessments. With all that said, I'm betting on a meritocratic culture, and we need women willing to fight for their convictions and transform the concepts efficiency and management in the business world. In a context of power in a male pattern, is not more legislation to help in this transition, because the laws are facilitators of change. Even the change of mentality. European legislation provides a framework of security for women who wish to participate in business management with ambition, and rewards companies that want to innovate, investing in new models of leadership. Institutional support is key. And then the European Union is on our side.

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